How to Win at Happy Hour

How to Win at Happy Hour

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It’s pretty well–known that offering traditional happy hours are a great way to bring in more customers and increase sales. Happy hours can also be a great way to increase customer retention. Creating special events during low traffic customer times is a strategy that many restaurant operators use to build their business. People come running for discounts, and if it allows them to overindulge for one afternoon or night time for a cheaper cost, why …

Onur Haytac

Onur Haytac, CEO of Benseron Hospitality, Receives 40 Under 40 TOA Award

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On March 17th, the third annual TOA Awards were held in New York City. The ceremony awarded 40 Turkish- Americans under the age of 40, individuals who are the most successful in their own fields; from real estate to art, and technology to finance. Onur Haytac, Founder and CEO of Benseron Hospitality, Naples, FL was recognized as one of the 40 awardees of the night who received rounds and rounds of applause from the successful …

Restaurants & Tourism

How to Attract More Tourists to Your Restaurant

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As the summer season approaches, tourism is climbing in areas around the country. Kids are out of school, and people are craving places where weather is at its finest. Summer is not always considered a season with high tourism traffic. There are many colder areas, and even beach places that are considered to have high tourism volume in other seasonal months. According to the U.S. Travel Association; in 2016 direct spending on leisure travel by …

How to Handle a Rude Customer

How to Handle a Rude Customer

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If you have ever worked in a restaurant you have most likely encountered a rude customer or two. Rude customers can affect wait staff all the way up to the owners, and they come in all shapes in sizes. From over demanding families to overly drunk crowds, customers can be hard to handle sometimes. The customer experience is one of the most important aspects of managing a successful restaurant. If customers have a bad time, …

Millennials Trends

Millennial Trends Changing the Restaurant Industry

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The millennial generation is currently the largest generation of people in America. In 2015, the U.S. Census Bureau announced that Millennials outnumbered Baby Boomers by 500,000 people. The Millennial generation is anyone born between 1982 and 2002. This group of people is also known as Generation Y and Generation Now. They have already graduated from grades K-12, and are either in college or moved on to the workforce. As a force to be reckoned with, …

Common Denominator of a Successful Restaurateur

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Being a successful restaurateur is no easy task. It takes more than just cooking and serving great food. It takes a special individual that is able to manage and balance such things as marketing, accounting, customer happiness, and many other things. Some people are not born to be an effective manager, and have to be taught these abilities over time. If you are looking to become a restaurateur or trying to improve your restaurant ownership …

Email Marketing For Your Restaurant

The Secret Sauce for Your Restaurant’s Email Marketing

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Having good marketing for your restaurant, does not mean just posting on Facebook once a week and that it. It’s about sparking interest though various different platforms at all times. Your goal should be to reach as many people as possible with the right message. There have been many restaurants that have boosted their revenue through effective email marketing strategies. Think about it, most people sit in front of their inbox all day, especially if …

Labor Costs

How to Optimize Your Restaurant’s Labor Costs

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Labor is a huge portion of a restaurant’s overall costs. The other primary cost in restaurants is food and beverage. Labor costs are much harder to control and are constantly the number one concern of most restaurant owners and managers. Usually you see restaurants give a minimum of 30% of their total revenue to labor, and it’s usually split where management receives 10% and the rest of the employees receive 20%. Here are some tips …

How To Construct the Perfect Restaurant Menu

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Whether you are just opening your restaurant or revamping your entire concept, the menu creation can be extremely exciting. It’s one of the main reasons why customers will come to your restaurant. The items you put on your menu will be a big determinant on how profitable you will be. The items you put on your menu and they layout will basically contributing factor to the success of your restaurant. Here are some tips on …

Restaurant Free Wi-Fi

Should You Offer Free Wi-Fi At Your Restaurant?

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People don’t just go a restaurant for the food, but also for the experience. Having a good quality experience means going above and beyond the interaction between the staff and customers. According to the National Restaurant Association’s 2016, “Mapping the Technology Landscape” research, 68 percent of all restaurants currently offers Wi-Fi for customers. With that high of a percentage, if you don’t have Wi-Fi you are not fulfilling your customer’s expectations. People enjoy the idea …

Restaurant Startup Costs

Restaurant Startup Costs You Should Be Prepared For

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Starting your first restaurant can be exciting. It can also be very hard if you are not prepared. These days, most restaurants go out of business during their first year because they were not prepared for all of the startup costs. Restaurant costs can vary from restaurant to restaurant. Initial factors that can determine your startup costs would be location, restaurant size, number of staff, and whether your restaurant is a franchise. According to a …

How to Master the Art of Checkout Lines

How to Master the Art of Checkout Lines

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If your restaurant has a checkout line, than it can be a big factor in how your customer experience is perceived. There are not many people who like to wait, and if potential customers roll up to your restaurant and see a long line they may choose to go somewhere else. People are hungry, and having people wait too long at the beginning or end to checkout can be a problem for your restaurant. When …